Find out more about Bachelor of Science in Marketing

Program Details

With this online Marketing degree, you will learn how to analyze, plan, and implement marketing strategies to benefit your organization. Real-life projects allow you to better understand customer needs in an evolving and global environment.

Students will gain key decision-making, communication, and leadership skills. Graduates will be prepared for success in roles with public relations, retail, wholesale, social media, advertising sales, and manufacturing organizations. Choose to participate in optional internships or join the university chapter of the American Marketing Association for even more ways to set yourself apart in your job search.

Courses cover topics such as:

• Marketing research
• Internet marketing
• Services marketing
• International marketing
• Professional selling
• Moral issues in business

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