Bachelor of Science in Business Administration / Social Marketing
University of the Incarnate Word

Program Details

Designed for students looking to assume managerial positions in social marketing, research, and media, the online Bachelor of Science in Business Administration/Social Marketing can pave the way to a successful career. Students will acquire skills and knowledge to enter or advance in the marketing field. Critical thinking, analytical, and leadership skills are taught through professional faculty and engaging lessons.

The social marketing bachelor’s degree program offers courses including, but not limited to:

  • Web analytics
  • Marketing on the internet
  • Managerial functions of marketing

By obtaining this online degree, graduates will have job opportunities from a variety of businesses and organizations. They will be confident decision-makers and have a global perspective on the exchange of goods and services. Graduates will have a solid understanding of social marketing principles and new ideas to bring to the table in their future endeavors.

% Online

100% Online

Program Accreditation & Licensing

Accreditation Council for Business Schools and Programs (ACBSP)

School Accreditation & Licensing

University of the Incarnate Word is accredited by:

Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)

Program Requirements & Restrictions

Minimum Education

High School or Equivalent

Recommended GPA

2.5 or above (4.0 scale)

Application Requirements

Official College Transcript(s), Official High School Transcript/GED Score