Bachelor of Science in Business Administration / Marketing
University of the Incarnate Word

Program Details

The online Bachelor of Science in Business Administration/Marketing will prepare students to enter the competitive marketing industry. Students will engage in lessons designed to enhance their skills in marketing to a specific audience. Graduates will have a solid foundation for business success and are prepared for their future careers. With the marketing concentration, graduates will be well-qualified for many different advertising and marketing job opportunities.

The online bachelor’s degree program in marketing offers courses such as:

  • Social media
  • Public relations
  • Marketing and buyer behavior

Earning the online bachelor’s degree in business administration/marketing will set up graduates to enter the dynamic industry of marketing. Career opportunities for graduates include Sales Manager, Art Director, and Marketing Research Analyst. Graduates will be ready to assume responsibilities in sales, distribution, marketing, advertising, and other related fields.

% Online

100% Online

Program Accreditation & Licensing

Accreditation Council for Business Schools and Programs (ACBSP)

School Accreditation & Licensing

University of the Incarnate Word is accredited by:

Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)

Program Requirements & Restrictions

Minimum Education

High School or Equivalent

Recommended GPA

2.5 or above (4.0 scale)

Application Requirements

Official College Transcript(s), Official High School Transcript/GED Score