Find out more about Master of Arts in Strategic Communication & Digital Strategy

Program Details

Learn how to use modern technology to help your organization reach its desired audiences with a Master of Arts in Strategic Communication and Digital Strategy. Graduates of this program will be prepared to create coordinated and proactive messaging campaigns.

In as little as 20 months, you can achieve your graduate degree, as well as earning respected industry certifications along the way. Students will learn how to use data analytics for marketing campaigns, how to create communities within social media spaces, and how to navigate communications in complex crisis situations. Coursework equips you with the skills you need to conduct market research and successfully build media relationships.

Some of the course topics you can anticipate include:

• Digital behavior
• Cross-cultural communication
• Ethics of strategic communication
• Strategic planning and brand strategy

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