Master of Business Administration / Marketing
The University of Texas at Tyler

Program Details

The online MBA with a concentration in Marketing is designed for students who want to advance their careers in a variety of possible careers.  The curriculum develops broad-based business management skills, focusing on practical marketing applications.  The program emphasizes services marketing across sectors, including healthcare marketing, and will help students deepen their knowledge in business-to-consumer and business-to-business services.  Courses teach the fundamentals of services marketing, helping students understand the production, consumption, and marketing of services.  In addition, you will develop leadership skills that will be useful in the complex and dynamic global marketplace, learn strategy development, and enhance your knowledge and managerial skills so that you can effectively lead in a global society.

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100% Online

Program Accreditation & Licensing

AACSB International (AACSB)

School Accreditation & Licensing

The University of Texas at Tyler is accredited by:

Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Admission Tests


Application Requirements

Official College Transcript(s)

Additional Info

  • GMAT wavier for applicants with three or more years of qualifying managerial work experience