Find out more about Bachelor of Business Administration / Business Marketing

Program Details

Marketing is a core component of businesses in a range of industries. With an online Bachelor of Business Administration focused on Business Marketing, you will gain the skills you need to rise to the top and lead marketing teams.

Students in this program learn how to identify customer needs and wants, determine target markets, and create the appropriate products and services. This online Marketing degree program emphasizes learning through innovative instruction, mentoring, applied research, and community involvement. After completing this program, students can find employment in areas including market research, public relations, event management, and product management.

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