Bachelor of Science in Business Administration / Marketing
Peru State College

Program Details

With a bachelor’s degree in Business Administration focused on Marketing, you will learn how to understand buyer behavior, develop products and services to meet needs, and create compelling ways to engage your base. Graduates will be able to create and implement successful marketing strategies, start to finish

Core BSBA coursework provides you with well-rounded business knowledge. Concentration in this online Marketing degree, meanwhile, serves to enhance your skills in marketing, advertising, and promotion. Start or enhance your marketing career with an education that emphasizes the role of strategic development and provides real-world applications.

Students pursuing this concentration will study topics including:

  • Integrated marketing communications
  • Marketing research
  • Consumer behavior
  • Retail management and merchandising
  • Professional selling
  • E-Marketing and web page development

% Online

100% Online

School Accreditation & Licensing

Peru State College is accredited by:

Higher Learning Commission (HLC)

Program Requirements & Restrictions

Minimum Education

High School or Equivalent

Admission Tests


Application Requirements

Official High School Transcript/GED Score