Find out more about Master of Business Administration / Marketing

Program Details

Fitchburg State University offers a Master of Business Administration with a concentration in Marketing degree online.  Gain a broad-based business background by completing core courses in such areas as accounting, finance, human resources, management, and more.  Courses in marketing examine forms of marketing and communication in relation to advertising, promotion, public relations, and publicity.  You improve your knowledge of market research, analysis, communications, strategies, and more in coursework that emphasizes real-world marketing applications.

Faculty in the online marketing program are the same as those teaching on-campus.  Students are taught using outside work experiences to engage students and participatory learning in online class discussions that examine real-life scenarios.

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