Find out more about Bachelor of Science in Sport Management / Sport Marketing

Program Details

With Campbellsville University’s online Bachelor of Science in Sport Management – Sport Marketing track, you will learn what it takes to create successful sport marketing content regarding event management, tourism, promotions, psychology of sport, ethics of sport and more. This program includes courses such as Event Management in Sport and Sport Tourism, designed to help you succeed in the business side of the athletics industry.

As a student in this program, you will learn about topics like facility management, marketing, ethics and finance, which are immediately applicable to any sport management setting. In the Sports Marketing course, you will study sales materials, promotional activities, theoretical models, market research and segmentation to learn how to make an effective sports marketing plan.

Upon completion of the program, you will become a competitive candidate for a variety of jobs, including sport agents who manage business relationships, sport promoters who plan and execute events and sport writers who gather statistics and write about the industry. Learn more and apply today.

Learning Pace

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