Bachelor of Business Administration / Marketing Communications
Berkeley College

Program Details

Berkeley College offers the online Bachelor of Business Administration with a concentration in Marketing Communications. This degree is ideal for students who are interested in how businesses and other organizations communicate with consumers and the community through messages, media, and advertising. Every great product, service, or idea needs effective communication to capture attention, build desire, and gain favor among consumers. 

This program covers the following topics:

  • Media across current traditional, digital, mobile, and social marketing vehicles
  • Creative development and execution
  • Market and consumer research
  • Strategic positioning

% Online

100% Online

Program Accreditation & Licensing

International Accreditation Council for Business Education (IACBE)

School Accreditation & Licensing

Berkeley College is accredited by:

Middle States Commission on Higher Education (MSCHE)

Program Requirements & Restrictions

Minimum Education

High School or Equivalent

Applicaton Requirements

Official High School Transcript/GED Score