Every great product, service, or idea needs effective communication to capture attention, drive leads to sales, and create evangelists. To this end, Berkeley College offers a Bachelor of Business Administration with a concentration in Marketing Communications. This online marketing degree is ideal for those who are interested in how organizations communicate through messaging, media, and advertising.
In this program, you will learn the nitty gritty of all aspects of marketing. Instructors with real-world expertise in marketing will offer close collaboration through a project-based curriculum. Classes cover marketing and consumer research, strategic positioning, various media vehicles, and campaign planning and execution.
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Program Accreditation & Licensing
International Accreditation Council for Business Education (IACBE)
School Accreditation & Licensing
Berkeley College is accredited by:
Middle States Commission on Higher Education (MSCHE)
Program Requirements & Restrictions
Minimum EducationHigh School or Equivalent
Admission TestsACT/SAT, Placement Test
Official High School Transcript/GED Score, Interview