Master of Science in Marketing Analytics
Bentley University

Program Details

Bentley University offers the online Master of Science in Marketing Analytics. With a degree in marketing analytics, students will gain skills such as marketing research & analysis, customer insights, data mining, business intelligence, and much more. This program meets the changing needs of today’s global, information-driven marketing environment. Students gain the critical expertise in qualitative and quantitative analysis that is in high demand among leading companies across a range of industries.

Career opportunities include the following:

  • Digital Marketing Associate
  • Senior Account Executive
  • Marketing Specialist
  • Associate Strategist
  • Senior Analyst

Requirements

  • Transcripts
  • A bachelor degree
  • Resume
  • 2 Essays
  • TOEFL/IELTS Scores for International Students (may be waived for qualified students)
  • Interview (may be requested by Bentley)

School Accreditation Statement

New England Commission of Higher Education