Master of Science in Data Marketing Communications
West Virginia University

Program Details

The online Master of Science in Data Marketing Communications gives students the practical skills needed to gather, sort, and process data that their organizations can rely on to make key marketing communications decisions.  Courses try to produce graduates who are literate in both analysis and marketing communications, enabling them to help steer their organizations to success through data-driven marketing decisions.  A diverse faculty of recognized leaders help students succeed in bridging the gap between communicators and data scientists in order to develop data-driven marketing campaigns which are becoming the industry standard.


  • A personal statement 
  • Submit resume that illustrates relevant and professional experience
  • Letters of Recommendation (optional)
  • TOEFL or IELTS Scores for International Students
  • Request official transcripts from all institutions attended

School Accreditation Statement

Higher Learning Commission