Master of Science in Data Marketing Communications
West Virginia University

Program Details

The online Data Marketing Communications degree program gives students the practical skills needed to gather, sort, and process data that their organizations can rely on to make key marketing communications decisions.  Courses try to produce graduates who are literate in both analysis and marketing communications, enabling them to help steer their organizations to success through data-driven marketing decisions.  A diverse faculty of recognized leaders help students succeed in bridging the gap between communicators and data scientists in order to develop data-driven marketing campaigns which are becoming the industry standard.

Added master's program highlights include:

  • Support and networking opportunities with peers, faculty alumni and support services
  • Small class sizes offered in flexible, asynchronous formats
  • Renowned program offered at an affordable cost

Learning Pace


Learning Schedule


% Online

100% Online

School Accreditation & Licensing

West Virginia University is accredited by:

Higher Learning Commission (HLC)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Admission Tests

Proof of English Language Proficiency (International Students)

Application Requirements

Statement of Purpose/Intent, Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s)

Additional Info

  • Relevant and professional experience