The Data Marketing Communications Graduate Certificate, offered by the Reed College of Media, will prepare you for a career in this emerging discipline that involves interpreting data and communicating key insights gleaned from data, in order to make better marketing decisions. You will learn the basic principles of marketing and digital analytics and the use of metrics and analytics in business. The curriculum covers campaign planning and media buying, as well as campaign metrics assessment, and audience segmentation. This is a great career field for you if you enjoy working with data to improve the effectiveness of campaigns in a highly competitive marketplace.
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Program Requirements & Restrictions
Minimum EducationBachelor Degree
Admission TestsProof of English Language Proficiency (International Students)
Statement of Purpose/Intent, Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s)