Find out more about Bachelor of Business Administration / Integrated Marketing

Program Details

The University of Wisconsin-Platteville offers a Bachelor of Business Administration with an emphasis in Integrated Marketing.  This online marketing degree prepares you to manage an organization’s public face and identity, ensuring that it remains profitable in a competitive world.  

The curriculum explains the strategic and tactical thinking that will help you to be successful.  Courses teach students to conduct market research, manage websites, create advertisements, and to build marketing campaigns.  At the same time, the online nature of the program ensures that you can still work while you are earning your degree.

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