Master of Business Administration / Marketing
University of West Alabama

Program Details

The online MBA with a concentration in Marketing from the University of West Alabama prepares students for success in one of the most important areas of business, Marketing.  The Marketing concentration develops theoretical perspectives and practical skills in marketing management.  The curriculum includes core MBA courses and electives in Marketing.  The MBA courses cover a wide range of fundamental business topics.  Marketing electives are:
  • Consumer and Buyer Behavior
  • Electronic Branding and Strategy
  • Marketing and Advertising Strategies
  • Strategic Marketing
Graduates are prepared for careers including product management, advertising, professional sales, digital and social media, sport marketing, and research and marketing analytics for consulting and research.

% Online

100% Online

Program Accreditation & Licensing

Accreditation Council for Business Schools and Programs (ACBSP)

School Accreditation & Licensing

University of West Alabama is accredited by:

Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Recommended GPA

2.75 or above (4.0 scale)

Application Requirements

Official College Transcript(s)