Find out more about Master of Business Administration / Marketing

Program Details

Advance your career in almost any organization with this Master of Business Administration with a concentration in Marketing degree online.  Designed with the flexibility working students need to succeed, this program focuses on business analysis and strategy.  Courses teach the knowledge and skills students need to make decisions about product design and quality, pricing, channels of distribution, advertising, and personal selling in ways that enhance customer satisfaction and organizational goals.  While gaining an understanding of the relationship between marketing and other business functions, students in this online marketing degree choose between two areas of concentration:

• Marketing Management
• Professional Sales

Other courses, also taught by faculty members with Ph.D.s or the equivalent, cover a variety of core business topics, such as finance, human resource management, international business, and management.  Coursework offers hands-on opportunities to learn practical business applications and the chance to network with professionals from all industries and fields.

The available pipeline program allows students to take graduate degree courses while they are a BBA student, allowing these credits to count towards the completion of both a BBA and graduate degree.

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