Find out more about Master of Business Administration / Marketing

Program Details

The online MBA from the University of the Cumberlands offers a concentration in Marketing, preparing students to advance in one of the most important areas of business.  Students will complete Marketing electives designed to provide them with the core concepts, frameworks, and techniques of marketing.  Courses cover sales and customer relationships, new venture development, brand management, logistics, supply chain management, decision making in marketing, customer satisfaction measurement, and healthcare marketing, among other topics.  

The majority of the curriculum is comprised of core MBA topics designed to prepare students for management level positions.  MBA courses cover a variety of career-applicable topics including current business issues, leadership, management, and accounting.  The program is flexible and is designed to accommodate working professionals while still offering expert instructors and advisors who are knowledgeable and accessible.

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