Find out more about Graduate Certificate in Marketing Analytics

Program Details

By combining the concepts of Business Analytics and Marketing, the Graduate Certificate in Marketing Analytics online trains students in using data analytics to inform marketing decisions. The program is ideal for those who wish to advance in their careers by learning new skills, change career paths, or want to learn how to make better marketing decisions using data analytics.

Students learn about:

• Predictive data modeling
• Data-mining tools
• Marketing databases
• Applied statistics for marketing analytics

The Missouri school consortium that offers this online business analytics certificate provides numerous resources for students like library services and tutoring.

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