Modern businesses need to maintain an online presence and understand how to connect with the public through effective social media marketing. Learn modern marketing techniques with the Graduate Certificate in Social Media.
Courses help you understand how to use apps such as Instagram, Facebook, and Snapchat for your organization. Students will also learn how to collect and utilize social media data. The curriculum includes studies of virtual communities and business, data science, and web analytics.
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School Accreditation & Licensing
University of Alabama at Birmingham is accredited by:
Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)
Program Requirements & Restrictions
Minimum EducationBachelor Degree
Recommended GPA3.0 or above (4.0 scale)
Official College Transcript(s)