Bachelor of Science in Marketing
University of Alabama at Birmingham

Program Details

UAB offers an online marketing degree designed to increase the understanding of consumer relations, communication and analytical processes. Courses range in topic from market research and professional selling to communications and distribution. 

Concentrations allow you to focus on:

  • Marketing Management
  • Digital Marketing
  • Marketing Analytics
  • Retail Marketing Management

The marketing degree online is a good fit for anyone who needs flexibility in learning and a desire to advance their career in marketing, public relations and fundraising.

% Online

100% Online

Program Accreditation & Licensing

AACSB International (AACSB)

Program Requirements & Restrictions

Minimum Education

High School or Equivalent

Recommended GPA

2.75 or above (4.0 scale)

Application Requirements

Official High School Transcript/GED Score