Bachelor of Science in Marketing
University of Alabama at Birmingham

Program Details

The University of Alabama at Birmingham offers an online Bachelor of Science in Marketing. Students start to gain a better understanding of consumer relations, communication, and more analytical efforts of marketing. There are 4 concentrations students can choose from:

  • Marketing Management
  • Retail Marketing Management
  • Social Media Marketing
  • Professional Sales Management


  • A high school diploma or GED is required
  • Minimum high school GPA of 2.25
  • Official high school transcripts
  • Credentials of home school teacher should be included for home-schooled students

Special Accreditation

AACSB International (AACSB)

School Accreditation Statement

Southern Association of Colleges and Schools, Commission on Colleges