Find out more about Bachelor of Business Administration / Marketing

Program Details

Begin an exciting career with the Bachelor of Business Administration in Marketing degree online.  The curriculum, which has been developing and evolving for over 100 years, teaches students how organizations plan, organize, administer, and achieve their business objectives through marketing.  This program also offers a solid understanding of general education topics and a firm foundation in core business courses.  Topics covered include:

• Digital marketing
• Social media
• Consumer insights
• Brand/Product management

Graduates are prepared to enter this constantly changing field with marketing skills and financial knowledge, ensuring they are valuable assets to a variety of employers.

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