Program Overview

See Yourself Succeed in Marketing

The MS in Marketing program will help you develop critical skills in brand management, customer loyalty, audience engagement through diverse media and comprehensive marketing plans. You'll be prepared for professional careers as marketing analysts, brand directors or related marketing positions in public, private or government sectors.

In the master's in marketing online program, you'll learn how to:

  • Analyze and interpret qualitative and quantitative data to align marketing plans to an organization's strategic goals
  • Create integrated strategies for maximizing opportunities through the use of marketing theory and practices
  • Distill information through diverse media to inform, negotiate and persuade stakeholders
  • Develop international marketing strategies that address the commercial, political, legal and cultural environments in a global economy
  • Certify marketing practices comply with legal environments, regulatory standards and ethical practices
  • Manage a brand in cross-functional environments to ensure the creation, capture and delivery of value

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    Program Details

    Degree Level: Master

    Delivery Format: 100% Online

    Accelerated Degree: No

    School Website: Visit

    Accreditation & Licensing

    New England Association of Schools and Colleges, Commission on Institutions of Higher Education

    Requirements

    A bachelors degree is required.

    School Overview

    At Southern New Hampshire University, your success is our mission. Since 1932, we’ve been relentlessly reinventing higher education and have gained national recognition for our dedication to helping students succeed. Tuition rates for Southern New Hampshire University’s online degree programs are among the lowest in the nation. For the fifth consecutive year, SNHU announced it will hold its tuition rates at 2012 levels.

    SNHU also offers:

    • Admission counselors to help you choose the degree that best supports your goals
    • Your own dedicated academic advisor to provide the guidance and encouragement you need for academic success
    • Dedicated career advisors, webinars, internships and more to prepare you to enter or advance in the workforce
    • Instructors with real-world expertise in the fields they teach
    • World-class student services, including an online bookstore, online library, tutoring and 24/7 tech support, all developed specifically with the busy adult learner in mind

    96% of students surveyed across all programs would recommend SNHU to a friend.

    Affordability

    This program has not been ranked.

    School Video - Southern New Hampshire University

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