Program Details
Behind every product that consumers buy is a history of development and planning, from prototypes to promotional strategies. If you are interested in pursuing a career in marketing and would like to learn more about product development and success, consider an online Bachelor of Business Administration with a concentration in Marketing. This 100% online program from South College begins by establishing a strong foundation in classes such as: social sciences, math, communications and finance. From there, you will go on to study methods and strategies for standing out and gaining a competitive edge in today’s global market. Concepts covered include:
- Campaign strategy
- Sales management
- Pricing
- Distribution channels
- Advertising
- Market research
- New product and service introduction
% Online
100% OnlineProgram Accreditation & Licensing
International Accreditation Council for Business Education (IACBE)
School Accreditation & Licensing
South College is accredited by:
Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)
Program Requirements & Restrictions
Minimum Education
High School or EquivalentApplication Requirements
Official High School Transcript/GED Score
Additional Info
- This program requires 182.5 total credits for completion.