Master of Business Administration / Marketing
Lasell University

Program Details

The master's in marketing online degree program gives graduates the skills needed to be prepared for the ever-evolving marketing environment. Students gain a broad base of business skills and specialize in marketing skills which include:

  • Consumer behavior
  • Advertising
  • Business analytics
  • Marketing research

Courses also cover e-commerce, digital and social media marketing, and global and domestic marketing strategies. Students explore the process of new product development, from idea to final sale.

The online marketing degree program features faculty trained in online learning platforms, 24/7 access to support and course materials, and interactive classes. Online orientations, tutorials, and informational videos are available to students to aid in their distance learning experience and success.

% Online

100% Online

Program Accreditation & Licensing

Accreditation Council for Business Schools and Programs (ACBSP)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Admission Tests

Proof of English Language Proficiency (International Students)

Application Requirements

Statement of Purpose/Intent, Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s)

Additional Info

A cumulative GPA of 3.0 is recommended for recent college graduates with fewer than 3 years of professional work experience