Program Details
The master's in marketing online degree program gives graduates the skills needed to be prepared for the ever-evolving marketing environment. Students gain a broad base of business skills and specialize in marketing skills which include:
- Consumer behavior
- Advertising
- Business analytics
- Marketing research
Courses also cover e-commerce, digital and social media marketing, and global and domestic marketing strategies. Students explore the process of new product development, from idea to final sale.
The online marketing degree program features faculty trained in online learning platforms, 24/7 access to support and course materials, and interactive classes. Online orientations, tutorials, and informational videos are available to students to aid in their distance learning experience and success.
% Online
100% OnlineProgram Accreditation & Licensing
Accreditation Council for Business Schools and Programs (ACBSP)
School Accreditation & Licensing
Lasell University is accredited by:
New England Commission of Higher Education (NECHE)
Program Requirements & Restrictions
Minimum Education
Bachelor DegreeAdmission Tests
Proof of English Language Proficiency (International Students)Application Requirements
Statement of Purpose/Intent, Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s)
Additional Info
A cumulative GPA of 3.0 is recommended for recent college graduates with fewer than 3 years of professional work experience