Find out more about Bachelor of Science in Business Administration / Marketing

Program Details

Kansas State University offers the Bachelor of Science in Business Administration with a concentration in Marketing degree online.  The curriculum begins by developing a strong foundation through general education requirements and fundamental business courses.  Then courses focus on the field of marketing, likely including:

• Consumer Behavior
• Fundamentals of Professional Selling
• International Marketing

Marketing connects your organization and its products or services with consumers.  This online marketing degree prepares students to successfully bridge this gap through advertising, social media campaigns, oral and written communication, and more.

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