Find out more about Bachelor of Science in Business Administration / Marketing (CC Global)

Program Details

Learn from faculty with expertise in the field through the online Business Administration degree in Marketing program. Fully online, benefit from small class sizes and interactive content. Achieve your educational goals on a timeline that fits your schedule, completing course assignments from anywhere.

Today’s marketing professionals play various roles within the company, from understanding consumer behavior and building client relationships to researching markets and managing effective advertising campaigns. It’s important to develop analytical and technical skills, along with best digital marketing practices.

This bachelor’s marketing degree online requires general education, business and concentration coursework. Concentration topics of study include, but are not limited to:

• Strategic planning and decision making
• Data analysis, metrics and measurement
• Customer relationship marketing
• Economics

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