Master of Business Administration / Marketing
Baylor University

Program Details

The online Master of Business Administration with a concentration in Marketing gives you in-depth understanding of topics related to advertising, branding, communications, and consumer behavior. Students gain advanced skills in business administration while also focusing on marketing concepts that will help them succeed in nearly any industry.

Courses examine the leading theories, models, and marketing tools that can help companies make better branding decisions. Students learn how to plan and evaluate branding strategies in this online Marketing degree. 

Graduates can pursue positions such as:

  • Marketing director
  • Brand manager
  • Market research analyst
  • Digital marketing manager

% Online

100% Online

Program Accreditation & Licensing

AACSB International (AACSB)

School Accreditation & Licensing

Baylor University is accredited by:

Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Admission Tests

Proof of English Language Proficiency (International Students)

Application Requirements

Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s)

Additional Info

  • GMAT/GRE scores are required for applicants with less than four years of post-graduate, leadership, or project management experience
  • A BBA from an AACSB-Accredited Institution (If the degree is not AACSB-Accredited then foundation courses must be taken.)