Bachelor of Science in Strategic Communications / Social Media Management
Arkansas State University

Program Details

The online Bachelor of Science in Strategic Communications with an emphasis in Social Media Management develops communication industry professionals with a strong focus on social media, turning the students’ interests in the communications field into career opportunities.  Courses teach the fundamentals of strategic communications with an in-depth study on social media, social media measurement, and case studies in a flexible online program.  Graduates are prepared to become both Google Analytics Certified and Hootsuite™ Certified, as well as being ready to take on positions managing and improving online impact for almost any company.


  • Official High School Transcript with at least a 2.75 GPA or GED score of 500 (if taken prior to 2002) or 525 (if taken in or since 2002) OR successful completion of 13 or more transferrable college credit hours
  • ACT/SAT/or COMPASS test scores
  • Cumulative college GPA of at least 2.0 on previous college coursework (if applicable)

School Accreditation Statement

Higher Learning Commission