Help any organization reach their intended audience and ensure continued success with a BBA focused on Marketing. Anderson University’s online Bachelor of Business Administration program prepares adult professionals for management-level positions as well as for an MBA or other graduate degree program.
This online Marketing degree explores topics related to professional sales, advertising, market research, consumer behavior, and more. Students also gain experience with negotiation skills and new product development. In addition to traditional marketing methods, students learn about aspects of digital and social media marketing. Graduates will have the skills and knowledge necessary to create strategic initiatives that improve customer relationships and overall organizational effectiveness.
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Program Accreditation & Licensing
Accreditation Council for Business Schools and Programs (ACBSP)
Program Requirements & Restrictions
Minimum EducationHigh School or Equivalent
Official High School Transcript/GED Score
- Must submit either two essays or official SAT, ACT, or CLT scores
- May submit letter of recomendation and/or resume (not required)