Find out more about Bachelor of Fine Arts in Fashion Visual Merchandising

Program Details

The Bachelor of Fine Arts in Fashion Visual Merchandising is an online fashion degree available from Academy of Art University, a top art school.  This degree teaches students about the physical method of promoting products and services to customers to increase sales, helping students learn to become master visual storytellers.  With this program, you will learn about the use of color, texture, and accessories when telling the story of a brand and to persuade customers to purchase the brand.  In addition, students learn to work with and develop floor plans, window displays, in-store presentations, store lighting, and graphics.  The curriculum includes training in technical and conceptual skills to plan, design, and manage visual merchandising and brand presentations for various fashion businesses. 

Other skills learned include:

• Working collaboratively with retailers
• Oral and visual presentation skills
• Current software applications
• Material selection and manipulations

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