Find out more about Associate of Arts in Fashion Marketing

Program Details

The Associate of Arts in Fashion Marketing is an online fashion degree that prepares students for entry-level jobs.  Students will learn skills to balance both creative and analytical aspects of the fashion industry from one of the top fashion schools.  You will gain consumer and market insights to plan and develop concrete fashion marketing and promotional strategies for brands, products, and services in the global marketplace.  Students learn through collaborative, hands-on, and project-based lessons that provide various marketing and promotion techniques to successfully develop, manage, and promote fashion products.  With this fashion degree, students will provide a foundation in business, marketing, and promotion for fashion organizations and their marketing partners. 

Graduates will be able to:

• Conduct basic market and consumer research
• Identify changes, trends, and opportunities in global fashion business, consumer, and products
• Work effectively with industry standard software
• Develop competitive business and marketing plans for various fashion businesses
• Communicate professionally and effectively

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