Find out more about Bachelor of Science in Business Administration / Marketing

Program Details

The Business Administration with a concentration in Marketing degree at Central Penn provides broad business foundations for entrepreneurial business owners to positions in large corporations. You will have the opportunity to learn innovative business technologies and strategies for data analysis. This online marketing degree also teaches you how to develop advertising campaigns and effectively use multimedia. 

Core business courses include studies in accounting, business, finance, microeconomics, marketing, organizational behavior and more.

Potential careers:

• Sales representatives
• Marketing research analysis
• Advertising coordinators
• Public relation specialists
• Marketing managers and communications specialists

Choose from day, evening, hybrid or completely online learning formats.

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