Find out more about Graduate Certificate in Business Analytics

Program Details

The online Graduate Certificate in Business Analytics program from the University of Wisconsin-Milwaukee provides students with the knowledge and skills to manage, analyze, and use data to support strategic decision making within their organization. Graduates are prepared to:

• Develop statistical and predictive models for business analytics
• Use forecasting methods to support managerial, financial, and operational statistics 
• Implement business intelligence solutions using data warehousing and data mining techniques 
• Use a wide range of reporting and OLAP tools for business analytics 
• Employ text mining, web mining, and visualization tools for business decisions
• Perform marketing analytics using statistical models
• Analyze customer data for customer acquisition, retention, and profitability

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