The online Graduate Certificate in Social Marketing and Social Change equips professionals and students with the social marketing skills needed to tackle complex health problems. Courses teach marketing principles and social change tools to design, implement, and evaluate behavioral interventions and policy changes. The curriculum gives training in framing a behavioral change intervention in marketing terms, formulate research skills, program management skills, program evaluation techniques, and ethical principles that guide social marketers.
- Current enrollment, or 15 hours in a master's-level program OR bachelor's degree with a minimum of three years professional experience
Council on Education for Public Health (CEPH)
School Accreditation Statement
Southern Association of Colleges and Schools, Commission on Colleges