Program Details
Open the door to a career in advertising, sales, consumer research, and more with the Bachelor of Business Administration in Marketing. With coursework in consumer behavior, marketing strategy, and research methodologies, you will be able to take your marketing career in any direction you choose.
The foundational Business Administration curriculum offers vital insights into management, organizational behavior, and business strategy. With this online Marketing degree, you can fit the program to your needs by choosing electives in areas such as international marketing, new product development, negotiation skills, and retail management. Graduates will be prepared to take on entry-level marketing positions and rise through the ranks into management roles.
% Online
100% OnlineProgram Accreditation & Licensing
AACSB International (AACSB)
School Accreditation & Licensing
University of Michigan-Flint is accredited by:
Higher Learning Commission (HLC)
Program Requirements & Restrictions
Minimum Education
High School or EquivalentApplication Requirements
Official High School Transcript/GED Score