Program Overview

The New School for Public Engagement offers a Master of Science degree in Media Management. The curriculum consists of 36 credits: 12 credits of required core courses, 3 credits of required production courses, 9 credits of core elective courses, 9 credits of media electives courses, and 3 credits of Thesis/Capstone.

The curriculum introduces students to management structures, strategies & methods, finance, network collaboration, Internet culture, and contemporary media practices. Furthermore, the curriculum focuses on special topics in media business and management issues. The intensive curriculum introduces students to a variety of skills and techniques, which allows them to develop their own personal style. Up to 9 credits of the general elective courses can be selected at the School for Media Studies or at a graduate program at another university, with approval of the students’ advisor. All students must complete either a thesis or a business plan. The thesis consists of a 30 page paper and the business plan focuses on a key sector of media business.

The program allows for flexibility so that students can take courses that fit their desired schedules. The faculty includes a wide variety of media scholars, industry executives, producers, designers, and directors.

Some of the required courses include: Media Management and Leadership, Media Economics, Media Practices: Concepts, and Business of Social Media. Media Management graduates should be prepared to further their careers in areas such as television, film, music, advertising, news, video gaming, and social media.

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    Program Details

    Degree Level: Master

    Delivery Format: 100% Online

    Accelerated Degree:

    Accreditation & Licensing

    Middle States Commission on Higher Education

    School Overview

    Emerging in 1919 in New York City as a promoter of innovative and creative thinking, the New School for Social Research began as a new kind of academic institution, an innovative college where faculty and students would be free to honestly and directly address the problems facing societies in the 20th century. Over the years, the New School for Social Research, now formally named The New School, grew into an urban university divided into private, not-for-profit academic schools and colleges:

    • Parsons School for Design
    • Eugene Lang College of Liberal Arts
    • College of Performing Arts
    • The New School for Social Research
    • Milano School of International Affairs, Management, and Urban Policy
    • School of Media Studies

    The courses offered by The New School at first reflected the founders' interest in the emerging social sciences, international affairs, history, philosophy, drama and literature, writing, performing arts, fine arts, foreign languages, media studies, and information processing. Several of the schools affer fully online programs leading to certificates, associate's degrees, and bachelor's degrees.


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