Syracuse University offers the online Master of Science in Communications with a specialization in Advertising. Students will explore research, strategies and practices essential to creating successful advertising campaigns. The core classes will examine fundamental topics such as multimedia storytelling, content marketing and social media. Students will specifically focus on the emergence of digital advertising with coursework that looks at analyzing competition, building a brand identity and position, defining markets and recognizing successful creative performance.
Candidates must hold a bachelor’s degree from an accredited four-year institution with a cumulative GPA of B (3.0) or higher
GRE & GMAT scores are not required for admission, but applicants may submit official scores if they feel it will benefit their application
International applicants must submit TOEFL scores and complete a video interview
Letters of recommendation
Must attend two immersion experiences during the course of your studies
Accreditation & Licensing
Middle States Commission on Higher Education
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