The Bachelor of Science in Business Communication degree offered by Stevenson University is available to students in a hybrid on-campus and online format. This program seeks to equip its students with the skills and knowledge needed to meet the challenges they might face related to event planning, media, advertising, public relations, publishing, and marketing careers.
This program aims to help its students understand and utilize business principles and functions. Through the use of oral and written presentations that use information technologies, video, photography, and graphics, these students learn how to play a vital role in a business’s development. A goal of this program is to provide its students with knowledge, skills, critical thinking ability, and technological competence, all of which are essential to playing an effective role in communication and marketing.
It is also important to note that Stevenson University offers a B.S. to M.S. degree for qualified students interested in pursuing a Master’s degree one year after earning their Bachelor’s degree..
This program integrates traditional business courses with courses from subject areas such as communication, writing, publication, information technology, video, photography, and design. All of this provides a foundation of the varied skills and knowledge needed to succeed in the contemporary workforce. Students should learn how to plan, execute, and solve problems in a quick, yet thorough fashion. Through the use of both theoretical and practical knowledge, a student enrolled in this program should learn how to produce newsletters, compose reports, create promotion materials, and create group presentations. Students should develop competencies in research skills, technical proficiency, and the ability to co-work with colleagues from other departments or clients.
This program requires its students to complete at least 120 credit hours of courses. The major requirements for this program include: Public Speaking, Interpersonal Communication, Intercultural Communication, Business and Professional Communication, Business Communication Internship Prep, Organizational Communication, Senior Internship, Journalism I and II, Intro to Computer Graphics, Windows and Office Applications, Principles of Management, Principles of Marketing, and Fundamentals of Video or Digital Photography.
The Bachelor of Science in Business Communication program has some admissions requirements. An individual interested in enrolling must submit all official academic transcripts from previous academic work. This transcript must have at least 15 transferable credits and convey that the student had earned a cumulative G.P.A. of 2.5 on a 4.0 scale. An individual must also have at least two years of professional experience in this field. It is optional to submit a resume, a letter of recommendation, and a writing sample. Up to 90 credits will be accepted from a regionally accredited four-year institution and up to 70 credits will be accepted from a regionally accredited two-year institution.
Degree Level:Bachelor Completion
Students must have at least two years of professional work experience.
Accreditation & Licensing
Middle States Commission on Higher Education
Stevenson University’s online programs are not available to residents of Alabama, Minnesota, Oregon, and Wisconsin.
Online programs are not available to residents of Alabama, Massachusetts, Minnesota, Oregon, and Wisconsin.
This program has not been ranked.
Be the first to write a review. Click the link below.