SNHU's new media and communications concentration for the marketing master's program will give you the chance to explore how interactive and social media have opened up myriad opportunities for individuals and businesses to create, manage and rebrand their identities online. In addition, you'll get to tackle the life cycle of a campaign, campaign management strategies, effective tracking and measurement, and the process of making modifications based on data analysis.
New England Association of Schools and Colleges, Commission on Institutions of Higher Education
Accreditation Council for Business Schools and Programs (ACBSP)
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