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Master of Business Administration / Internet Marketing

Program Details

SNHU's MBA in Internet Marketing online program is ideal for professionals who want to dig deeper into the trends and best practices of digital marketing, whether you're an online marketing manager looking to build on what you know or a business professional who wants to know more about the emerging digital marketing industry.

The Internet provides a new media space for audiences - which means new opportunities for marketing. At the same time, there are specific skills and training that are absolutely essential for taking advantage of the evolving technology inherent to the industry. In this program, you'll:

  • Explore Internet marketing from a strategic perspective
  • Gain knowledge and skills to increase your level of experience
  • Explore various marketing channels, such as video, email, social and mobile
  • Learn how to engage audiences directly, measuring and reacting to their responses in real time
  • Develop a deep understanding of how to leverage Internet marketing automation technologies

Requirements

Professional resume. Undergraduate transcripts. Bachelor degree is required.

Accreditation & Licensing

New England Association of Schools and Colleges, Commission on Institutions of Higher Education

Accreditation Council for Business Schools and Programs (ACBSP)