Bachelor of Business Administration / Social Media Management
South College

Program Details

In today’s digital world, businesses can succeed or fail from social media.  With an online Bachelor of Business Administration with a concentration in Social Media Management, you can become a key player within an organization by managing its social media accounts.  Using social media effectively not only will empower a company to maintain or grow its market share, but will hand it a competitive edge.  This online BBA with a concentration in Social Media Management from South College is supported by groundwork in business fundamentals such as accounting, marketing and economics.  From there, you will engage in coursework that involves:

  • Tactical marketing
  • Advertising campaigns
  • Social media strategy
  • Measuring social media impact

Requirements

  • A high school diploma or GED

School Accreditation Statement

Southern Association of Colleges and Schools, Commission on Colleges