Master of Science in Marketing
Santa Clara University

Program Details

Santa Clara University’s online Marketing program is intended to teach cutting-edge skills necessary in today’s marketing environment. Utilizing Silicon Valley practices, learn more about marketing technology, or MarTech


  • Digital content strategies
  • Brand management
  • Social media marketing
  • Customer behaviors tracking
  • Analytics

This program is set up to be completed in as little as one year, with four annual start dates. Students who need longer can enroll in a part-time option. The on-campus residency provides an outlet for professionals to meet up and network.


  • Attendance of one weekend, on-campus requirement
  • Bachelor's degree or higher
  • Official transcripts
  • GRE or GMAT test scores (waived for qualifying applicants)
  • Resume or CV
  • Three essays
  • Two letters of recommendation
  • Interview
  • TOEFL or IELTS test scores for all applicants whose first language is not English

Special Accreditation

Association to Advance Collegiate Schools of Business (AACSB)

School Accreditation Statement

WASC Senior College and University Commission

Geographic Restrictions

Not authorized for residents of:  Alabama, Alaska, Arkansas, Delaware, Indiana, Kansas, Kentucky, Maryland, Michigan, Minnesota, Mississippi, Missouri, Nebraska, New Jersey, New Mexico, Rhode Island, Vermont, Wisconsin and Wyoming.