Master of Science in Marketing
Santa Clara University

Program Details

Santa Clara University’s online Marketing program is intended to teach cutting-edge skills necessary in today’s marketing environment. Utilizing Silicon Valley practices, learn more about marketing technology, or MarTech


  • Digital content strategies
  • Brand management
  • Social media marketing
  • Customer behaviors tracking
  • Analytics

This program is set up to be completed in as little as one year, with four annual start dates. Students who need longer can enroll in a part-time option. The on-campus residency provides an outlet for professionals to meet up and network.

Learning Pace


Learning Schedule


% Online

Mostly Online

Program Accreditation & Licensing

AACSB International (AACSB)

School Accreditation & Licensing

Santa Clara University is accredited by:

WASC Senior College and University Commission (WSCUC)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Admission Tests

GMAT, GRE, Proof of English Language Proficiency (International Students)

Application Requirements

Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s), Interview, Essay/Writing Sample

Additional Info

  • Includes one weekend, on-campus residency
  • GRE or GMAT waiver available for qualifying applicants

Restricted States

Alabama, Alaska, Arkansas, Delaware, District of Columbia, Indiana, Kansas, Kentucky, Maryland, Michigan, Minnesota, Mississippi, Missouri, Nebraska, New Mexico, Rhode Island, Vermont, Wisconsin, Wyoming