Master of Science in Marketing
Santa Clara University

Program Details

Santa Clara University’s online Marketing program is intended to teach cutting-edge skills necessary in today’s marketing environment. Utilizing Silicon Valley practices, learn more about marketing technology, or MarTech


  • Digital content strategies
  • Brand management
  • Social media marketing
  • Customer behaviors tracking
  • Analytics

This program is set up to be completed in as little as one year, with four annual start dates. Students who need longer can enroll in a part-time option. The on-campus residency provides an outlet for professionals to meet up and network.

% Online

Mostly Online

Program Accreditation & Licensing

AACSB International (AACSB)

School Accreditation & Licensing

Santa Clara University is accredited by:

WASC Senior College and University Commission (WSCUC)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Admission Tests

GMAT, GRE, Proof of English Language Proficiency (International Students)

Application Requirements

Official College Transcript(s), Resume/CV, Essay/Writing Sample, Recommendation/Reference Letter(s), Interview

Additional Info

  • Attendance of one weekend, on-campus requirement
  • GRE or GMAT test scores: Waived for qualifying applicants

Restricted States

Alabama, Alaska, Arkansas, Delaware, Indiana, Kansas, Kentucky, Maryland, Michigan, Minnesota, Mississippi, Missouri, Nebraska, New Jersey, New Mexico, Rhode Island, Vermont, Wisconsin, Wyoming