Master of Business Administration / Digital Marketing (Camden)
Rutgers University

Program Details

In today’s technology-driven world, companies need to understand how to reach consumers through Digital Marketing. With this online MBA in Digital Marketing, you will learn how to put together effective digital marketing strategies. 

Courses emphasize real-world applications, with studies of the successes and failures of a variety of online marketing campaigns. Students explore ways to integrate digital marketing with overall company branding efforts. Employers will be assured of your overall business understanding with core MBA coursework covering areas including human resources, accounting, operations, management, and more.

The Digital Marketing degree online includes studies of:

  • Marketing management
  • Digital marketing strategy
  • Strategic marketing analytics
  • Social media strategy

Learning Pace


% Online

100% Online

Program Accreditation & Licensing

AACSB International (AACSB)

School Accreditation & Licensing

Rutgers University is accredited by:

Middle States Commission on Higher Education (MSCHE)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Admission Tests

GMAT, GRE, LSAT, Proof of English Language Proficiency (International Students)

Application Requirements

Official College Transcript(s), Recommendation/Reference Letter(s), Resume/CV, Statement of Purpose/Intent

Additional Info

  • GMAT/GRE/LSAT test waiver may be available