Graduate Certificate in IMC & New Media
Rowan University

Program Details

Rowan University offers the online Graduate Certificate in IMC & New Media. This certificate is intended for current or future professionals (in any field) who strive to gain a deeper understating of social media and integrated communication and how they impact the workplace. Students will learn how the demand for greater accountability from marketing efforts has intensified and how new media has proliferated. This program also provides those who are already working in the industry with up-to-the-minute professional development strategies and skills in the areas of new media.

The following courses make up the program:

  • Introduction to Communication Research
  • Online Public Relations
  • IMC and New Media


  • Bachelor's degree (or its equivalent) from an accredited institution of higher learning
  • Official transcripts from all colleges attended (regardless of number of credits earned)
  • Current professional resume
  • Minimum undergraduate cumulative GPA of 2.8 (on a 4.0 scale)

School Accreditation Statement

Middle States Commission on Higher Education