Find out more about Master of Science in Communication / Integrated Communication & Advertising

Program Details

The Master of Science in Communication with a concentration in Integrated Communication and Advertising provides you with advanced theories and techniques for persuasive messaging. Through this program, you will learn how to engage all stakeholders in an organization to create effective communication strategies.

Courses discuss persuasion theory and how it relates to the development of branding initiatives integrating marketing, advertising, and public relations. Students will become skilled at increasing engagement through persuasive campaigns. With the knowledge gained from this online Communication degree, you will be able to help your organization become a marketplace leader.

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