Advance your career with the Master of Science in Business with a focus on Marketing Insights & Analytics. This online Marketing degree builds a strong foundation of business acumen and leadership qualities in less time than it typically takes to earn an MBA. The core business curriculum emphasizes foundational knowledge, looking at topics such as operations management, legal issues, and markets and valuation.
The Marketing Insights & Analytics courses in this online business analytics degree combines marketing insight with business analytics, so students gain a theoretical understanding of what drives customer behaviors and big data analytical techniques. Incorporate customer insights and innovative problem-solving to develop marketing strategies.
Benefit from small classes led by expert researchers and practitioners in a flexible online program that allows you to successfully balance your education with other obligations.
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Program Accreditation & Licensing
AACSB International (AACSB)
School Accreditation & Licensing
Oregon State University is accredited by:
Northwest Commission on Colleges and Universities (NWCCU)
Program Requirements & Restrictions
Minimum EducationBachelor Degree
Recommended GPA3.0 or above (4.0 scale)
Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s)