BS in Marketing
Nova Southeastern University, primarily located in Fort Lauderdale, Florida, offers a Bachelor of Science in Marketing. The degree program is designed to introduce students to the essential concepts needed for a successful career in a competitive business environment.
Students with a marketing degree will be able to enter into a variety of potential career positions. The positions include the primary concepts of advertising, marketing and public relations. The three concepts comprise a huge portion of revenue, sales and customer acquisition for successful organizations lengthy life among the competitive target market. A target market is the specific audience a marketer is trying to reach. Businesses use a combination of the elements to inform, keep and position a brand as the most desirable.
The dynamic industry of business cannot be summed up into one definition. Business is comprised of a multitude of elements that all contribute to the success of an organization. One of the most impactful elements of conducting business is marketing. Marketing is the science behind learning, creating, satisfying and evolving new customers, clients, patrons and audiences. Business would not be business if the prime source of revenue disappeared. Marketers devise critical avenues to not only keep the clients already earned, but to constantly evolve to ensure a constant flow of new customers.
Graduates of the bachelor program will learn the intricacies of the business, or use the education as the foundation for further advancement in the pursuit of a masters or doctorate level degree.
Delivery Format:100% Online
Accreditation & Licensing
Southern Association of Colleges and Schools, Commission on Colleges
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