Program Overview

Northwest Arkansas Community College offers an Associate of Applied Science degree in Business Management with a specialization in Retail Management for students interested in the managerial aspects related to retail businesses. Students will study normal business operation organization and learn how business operations are utilized in retail environments. Students will be taught about business functions as it pertains to retail through advertising and marketing, management, operations, personnel, and other fields related to employment in a retail environment. This program is designed to prepare students for the unique challenges faced by retail organizations, including retail personnel management, customer service training, space management, and theft and item management.

The class curriculum emphasizes general business knowledge of operations along with fundamental principles of necessary for retail merchandising and management. The curriculum consists of 60 credit hours of classes which include international marketing, legal environment of business, and retail management.  

Students who successfully complete this retail management degree will have needed to build a foundation in the broader marketing principles in retail, along with a specialized focus on the most current management and marketing communications tools, develop an understanding of the theory of retail management through practice in marketing and practices of management of retail organizations, and to develop skills and abilities that demonstrate understanding of the four P’s of marketing, and of media and advertising of products.

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    Program Details

    Degree Level: Associate

    Delivery Format: Hybrid

    Accelerated Degree:

    Accreditation & Licensing

    North Central Association of Colleges and Schools, The Higher Learning Commission

    School Overview

    Northwest Arkansas Community College, a two year, public institution of higher learning, can trace its origins to the 1970s, when it operated as a branch campus of what was then known as North Arkansas Community College. Then in 1989, the citizens of Bentonville and Rogers, Arkansas voted to establish the branch as an independent school, and it adopted its Northwest Arkansas Community College title. The core mission of NWACC is to “serve and strengthen the community through learning for living.” 


    Students at NWACC can complete a variety of programs leading to associate’s degrees or career and technical certificates, which can transfer to four-year institutions or straight into the workforce, respectively. In addition to traditional, face-to-face classes, Northwest Arkansas Community College offers online classes through the distance learning program. Online and hybrid degrees are also available.​


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