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Master of Business Administration / Marketing
Offering a 100% online MBA degree program that is fully accredited by both the Higher Learning Commission (HLC) and the Accreditation Council of Business Schools and Programs (ACBSP), NCU brings together business disciplines in a 30-credit program to help students gain an integrated understanding of business in the 21st century. NCU MBA students experience a personalized one-to-one, coaching-like program in each of their courses that culminates in a real-world simulation Capstone in which they strategically draw on the disciplines studied throughout the program. Graduates of the program will develop the skills needed to bring out the best in themselves and their organizations.
The specialization offers a unique faculty mentored approach to independent distance learning, based on a proven educational model. Through this model, the marketing specialization prepares students for a variety of careers in Marketing. The Specialization moves beyond fundamentals by focusing upon marketing management and marketing research. Students will focus on customer strategic marketing as it encompasses relationship management, advertising and promotion, customer behavior, and product management. The final project assesses competencies learned within the specialization. Graduates with a Marketing specialization will find opportunities in both for-profit and non-profit sectors. Students who choose the MBA marketing specialization have opportunities at the management and director level in marketing, sales, advertising, corporate communications, events, or public relations. Some of the additional areas of opportunities include: Market Research; Product Management; Retailing; Customer Service Manager; Sales Manager; and Brand Manager to identify a few possible positions.
Admission to the Master of Business Administration program requires a conferred bachelor’s and/or a conferred master’s or doctoral degree from a regionally or nationally accredited academic institution
Accreditation & Licensing
North Central Association of Colleges and Schools, The Higher Learning Commission,Western Association of Schools and Colleges, Senior College and University Commission
Accreditation Council for Business Schools and Programs (ACBSP)
This degree is not authorized for residents of Arkansas.
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