Find out more about Doctor of Business Administration / Strategic Marketing

Program Details

As a senior leader within your organization, it is your responsibility to ensure that your marketing efforts are on goal and on target.  With NCU’s online DBA in Marketing you can expand your expertise in theoretical knowledge and practice, contributing to your organization’s success. You’ll prepare your dissertation working with experienced faculty that also serve as mentors throughout the program.  Electives within this specialization may include:

• Brand and Product Management
• Strategic Sales Force Management
• Integrated Marketing Communication

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